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DEC 3-8, 2018

HONG KONG CONVENTION & EXHIBITION CENTER

Asia’s premier annual event on design, innovation and brands since 2002, Business of Design Week (BODW) organised by Hong Kong Design Centre brings some of the world’s most outstanding design masters and influential business figures to Hong Kong. It provides a valuable platform for business and creative leaders to exchange ideas, network, and explore new business opportunities.

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‘Design is an agent of change, which can help us to make sense of what is happening and to turn it to our advantage.’
– Alice Rawsthorn
Design Critic and Author (UK)

‘I think this is an event which is truly cross-disciplinary. We meet designers from different fields – fashion, architecture, interior, products. So it’s a big melting pot.’
– Rocco Yim
Executive Director, Rocco Design Architects Ltd (HK)

‘I think that it is a fantastic experience because you can speak with a lot of people, with many different people.’
– Massimiliano Fuksas
Founder and Principal, Studio Fuksas (Italy)

‘Business of Design Week is a platform to test ideas and to learn from them. It’s very well organized which I think it’s very important if you want to improve quality.’
– Daan Roosegaarde
Artist and Innovator; Founder, Studio Roosegaarde (The Netherlands)

WHO SHOULD ATTEND

Business Leaders, Entrepreneurs,
Marketers & Start-ups

Discover new trends and opportunities for your business and industry, develop creative leadership and create new value in business with design.

Innovators, Designers & Creative Thinkers

Be inspired by world-renowned design
masters in product, graphic, digital,
architecture design, etc., and learn to
unleash the power of design in business.

Decision Makers

CEOs, senior managers, policy makers,
government officials and industry
influencers can learn to leverage the value
of design in decision-making, and meet other
influential people from different fields.

ABOUT PARTNER CITY

Melbourne’s significant strengths in design come to life in Hong Kong under the theme ‘Think · Collaborate · Create’.

Melbourne’s approach to design is thoughtful and strategic; driven to form mutually beneficial partnerships and deep connections; working collaboratively towards solutions, innovations and designs that inspire and create impact.

Melbourne has been rated the world’s most liveable city for seven consecutive years (2011 – 2017) by The Economist Intelligence Unit. Design is key to the city’s liveability – from its plethora of parks, gardens and bike transport infrastructure to its unique tram network; from the grid design of Melbourne’s central business district and human-scale laneways to its superior sports infrastructure. Good design is a part of the city’s DNA.

A centre for creativity, innovation and entrepreneurship, Melbourne boasts a strong design capability. Along with its quality of life, commitment to education, and reputation for scientific and medical research, Melbourne has an international profile as a cultural and events city, including large-scale public art, design and architectural projects.