Neville Brody RDI

CEO & Creative Director ∙ Brody Associates ∙ UK

© Adam J. Schokora

Neville Brody RDI

CEO & Creative Director ∙ Brody Associates ∙ UK

Neville Brody is acknowledged as a seminal designer specialising in digital design, typography and identity. His insight and passion for pushing creative boundaries informs the work of Brody Associates, the collaborative creative agency he founded.

His work over three decades ranges from magazine art-direction, album sleeves and identities for cultural institutions to key strategic systems and typeface design for global businesses.

In 2018 Brody became Professor of Visual Communication at London’s Royal College of Art, continuing his long association with the College, having served as the Dean of the School of Communication for seven years from 2011.

He is a Royal Designer – the UK’s highest design accolade – and past president of Design & Art Direction, which promotes creative excellence. He lectures globally on design and education.

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SamsungOne
SamsungOne is the first truly global typeface family, delivering a connected universal Samsung experience across every platform. It supports more than 400 languages and 26 writing systems.

TCCC Unity
An initial exploration of Coca-Cola’s archive led to the creation of TCCC Unity: Coca-Cola’s first company-wide proprietary typeface since its inception over 130 years ago.

Paris Baguette
A new brand identity and bespoke typeface for popular Korean bakery chain Paris Baguette, which included patterns, packaging, and promotion.

The Onitsuka
Logotype, brand identity elements and supporting typeface for Onitsuka Tiger’s new luxury brand, The Onitsuka.

Dior Logo
Iconic marque created alongside Dior and parent company LVMH. It maintains the brand’s luxurious elegance with a modern feel – suitable for use across multiple applications.

Times Magazine
Redesign of The Times newspaper, including a new headline typeface, to herald its format evolution from broadsheet to tabloid.

Coca-Cola Poster
Poster design to celebrate the 100th anniversary of the iconic Coca-Cola contour bottle, one of the world’s most recognisable objects.

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